In a highly competitive sector, Davis Blank Furniss needed to stand out from the crowd. That meant an accessible brand with a look, feel and tone all of its own.
Involving the workforce was crucial. Not just to make everyone feel part of a law firm moving forward and adapting to the marketplace. But to encourage buy-in with the broader business aims.
We soon found the brand needed a complete makeover - from a harder working website, to brand and service communications that really sold their depth of expertise. Some added warmth wouldn't hurt either.
A contemporary brand was called for, embodying their values. The result was a bright illustrative style reflecting both their values and personality. We made sure their friendly, down to earth nature came across loud and clear.
You might also be interested in