Studio North chosen to rebrand specialist law firm

Background
McCool, Patterson, Hemsi solicitors are nationally renowned for their specialist work in the niche areas of serious personal injury and clinical negligence. Following the trend of many law firms they decided to rebrand as MPH Solicitors though still wished to incorporate the partners' surnames for transitional purposes. Upon recommendation, Studio North were selected to devise a new identity and redesign online and offline communications.

Solution
A fresh identity was designed with the flexibility to drop the partners surnames if so required in the future. The traditional burgundy and grey colour palette and classical logo shape were chosen to highlight the wealth of knowledge and professional standards of service MPH offer their clients. To complement this, Studio North designed the new corporate literature and website using bold people based imagery and vibrant colours to reflect the highly personal and individual approach adopted by the MPH team.

Visit the website:
http://www.mphsolicitors.co.uk

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